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Pricing and Sales Planning Executive

  • Business Analyst
  • London, UK
  • Cathay Pacific

Location: London, UK 


Business Development Manager


Hammersmith, London


Cathay Pacific Airways (UK Branch) Ltd


37.5 hours






Bring your passion to Cathay Pacific and discover a world of opportunities.


We’re proud to be one of the world’s leading airlines. Our long track record of success has been made possible due to our talented people, who share our passion for aviation and our commitment to being the best. That’s why we invest in careers, supporting you to explore interests and expand your horizons.


Cathay Pacific is looking for a talented and dedicated Pricing and Sales Planning Executive, to join the Business Development team. To proactively monitor market changes, devise profitable and competitive pricing proposals for Revenue Management and once agreed, ensure that Fare Request Sheet (FRS) process is adhered to. As well as having the ability to analyse market data such as MIDT and DDS to provide support for the Region’s Sales teams.


To be successful, you will need demonstrable acumen in Sales and Marketing. As well as proven ability to use numeracy and analytical skills to identify opportunities and risks to revenue generation.


Key Responsibilities:

  • Monitor competitors’ fares and provide reports to enable Cathay to respond accordingly
  • Provide fare market intelligence in a consolidated format
  • Use business data analytics such as MIDT and DDS, as required, to provide reports to support countries’ sales activities.
  • Leverage pricing and new fare products as a brand proposition to realise new revenue potential across all market segments
  • Recommend and agree Origin and Destination strategies with Revenue Management Office and monitor key performance indicators against these targets
  • Provide regular and timely reviews of fares and terms
  • Conduct pricing proposals and negotiation as required
  • Prepare Fare Request Sheets and fare filing in an accurate and timely manner
  • Support Head Office’s efforts to maximise network and ancillary revenue across all distribution channels
  • Ensure smooth and effective communications between region/country and Revenue Management Office
  • Support business data analytics including MIDT, DDS as required to help set the strategy



  • Tertiary education or equivalent (preferably in a relevant Sales and Marketing or Business field) is preferred
  • Experience in, or knowledge of, the airline industry is a distinct advantage
  • Demonstrable acumen in Sales and Marketing
  • Proven ability to use numeracy and analytical skills to identify opportunities and risks to revenue generation – analysis to include revenue, market share, and yield trends
  • Proven numeracy and analytical skills
  • Excellent communication and interpersonal skills
  • Strong negotiation skills
  • Good PC literacy in Word, Excel and PowerPoint


If you believe you have the skills and experience to succeed in this role, please send your CV and covering letter to the careers site outlining your suitability for this position by Sunday 13 January 2019.


All applicants must have the right to live and work in the UK.  We are unable to assist applicants with visa or work permit applications

Cathay Pacific is an Equal Opportunities Employer. Personal data provided by job applicants will be used strictly in accordance with our personal data policy and for recruitment purposes only. Candidates not notified within eight weeks may consider their application unsuccessful. All related information will be kept in our file for up to 24 months. A copy of our Personal Information Collection Statement will be provided upon request by contacting our Data Protection Officer.


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