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Head of Sales, Singapore

  • Revenue Management
  • Singapore
  • Cathay Pacific

Reports To:  Regional Head of Sales & Marketing


  • To lead and manage the Corporate and Trade/Agency Sales Team to achieve and exceed the agreed targets across the sales territory through intelligent use of data. 
  • To ensure that the Sales Teams continuously seek to acquire new business and establish Cathay in new markets, while proactively negotiating and managing existing sales channels.

Key responsibilities and tasks

  • Ensure that the sales team engage in consultative and insightful selling techniques and service with a primary focus on new business development.
  • Ensure that a strong focus is present across the geographic region to seek opportunities in the MICE (meetings, incentives, conferences and exhibitions) market including renewals and repeat business
  • Ensure strong management of the local and regional relationships for Global Corporates, Global Travel Management Companies and Global Trade Partners
  • Review the sales visits to clients are conducted in a way to enhance sales opportunities and facilitate sales including presentations, seminars, providing updates on products and services
  • Ensure that appropriate prioritisation allows for focus on the top revenue generating corporate accounts, Travel Management Companies and trade partners
  • Ensure that there are actions in place to improve the quality of the revenue generated across the region and portfolios
  • Actively promote the use of new tools and technology to enhance communication, convenience, efficiency and service experience in support of corporate travel business
  • Build a strong and motivated team, ensuring the right organisational structure and the right people are in place to foster positive team spirit and facilitate teamwork
  • Develop employees with high potential and identify learning opportunities to ensure appropriate training and development
  • Enhance the employee experience in line with the role level and the internal brand promise

Qualification / Experience

Academic qualifications

  • Tertiary Education in a directly related sales or marketing field
  • Certification in a relevant Sales business field

Knowledge, skills, training and experience

  • A minimum of seven years recent experience in Sales
  • Knowledge of, or experience in, the airline industry is a distinct advantage
  • Excellent communication and interpersonal skills
  • Demonstrable networking and relationship management skills
  • Experience in leading a target driven team to success
  • Has a history of achievement in achieving targets
  • Strong negotiation skills 
  • Respectable level of PC literacy in Word, Excel and PowerPoint
  • Knowledge of BSP, PRISM, MIDT and Sales Force Automation Tool is preferred
  • Adaptive to and embraces constant change

Deadline for Application: 16 December 2018

Apply now